DJ Rashida is an internationally celebrated DJ and cultural tastemaker known for her genre-blending sets that move effortlessly through hip-hop, soul, funk, dancehall, and house. After getting her first turntables in 1998, she built a global reputation for high-energy, deeply musical storytelling on stages and in rooms across major cities worldwide.
In 2004, she connected with Prince at the House of Blues in Los Angeles and went on to collaborate with him for the next decade, touring globally as his opener, DJing private events, and appearing with him on major TV platforms including The Tonight Show and the BET Awards. She has also served as the on-set DJ for MTV’s America’s Best Dance Crew and the house DJ for The Arsenio Hall Show revival, while performing at major international festivals including Lollapalooza, Super Sonic in Tokyo, and Good Vibrations in Sydney.
Rashida’s artistry is rooted in visual culture. She studied at the Atlanta College of Art, a foundation that continues to inform her work as a creative director and curator of immersive experiences. Beyond the turntables, she is a tastemaker shaping fashion and culture, with features in Vogue Italia, Essence, and Vibe, she is regularly tapped to soundtrack high-profile cultural moments and brand worlds.
Her recent production work includes a remix of Chaka Khan’s “I’m Every Woman” featuring Sheila E. Whether curating soundscapes for the NBA, Netflix, CAA, the Oscars, the GRAMMY Museum, or producing forward-thinking collaborations and remixes, DJ Rashida continues to elevate global music and culture while setting the tone for what is next.
““Wayyy back when, DJ Rashida would bring a gang of us all together, and we would go to Prince’s house parties together. It was such a surreal time. These were artists who also created true tribe and community and, no matter on what scale, the impact was felt and still is.”
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SELECT CLIENTS
Apple
Nike
Adidas
Vans
Maison Margiela
Fendi
LVMH
Sephora
Conde Naste
Vogue
Vogue Italia
Vanity Fair
Essence
LACMA
The Getty
The Broad
MOCA
CAAM
The Underground Museum
The Dodgers
The Lakers
The Grammys
Billboard Awards
American Music Awards
The Brit Awards
Oprah Winfrey
Stevie Wonder
Jane Fonda
Spike Lee
Michael Jordan
Jennifer Lopez
Questlove
Erykah Badu
Netflix
HBO
ESPN
MTV
Fresh Air Fund
SoLa Foundation
Geffen
Creative Arts Agency
William Morris Endeavor
United Talent Agency
Virgin Unite / Richard Branson
TOUR DJ:
Prince
Bruno Mars
Kelis
Pharrell Williams
Cee-Lo Green

